ISSN (O): 3049-3331Frequency: BimonthlyLanguages: English, Hindi and other languagesDOI Prefix: 10.64127
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A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR

Hakikat AliCorresponding Author

Research Scholar, Department of Management, Shri Venkateshwara University, Gajroula, Amroha, U.P.

JournalSIMRJ
Volume / Issue1 / 4
Pages44–52
Published12 Jul 2025
Paper IDSIMRJ14JA25006
Views / Downloads10 / 5

Article summary

Abstract

The major aspect of the study is to find out the consumer behavior towards organized & unor- ganized retail sector .The tool used to collect the data from respondents is questionnaire method. The study show the weak factor for organized are the fast service, home delivery, location and relationship factors also meat quality is not good as per the respondents. These factors are to be taken care of for the growth in business. The strong factors for organized sector are discounted price, offers, variety, one stop solution, service ,ambience and parking .these factors are attracting the customers also making huge preference and the store cleanliness is very good, very good regular prices, quality of product, bakery products ,milk products are also of very good quality.

Keywords

consumer behaviororganized & unorganized retail sectorquestionnaire.

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How to cite this article

Hakikat Ali (2025). A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR. Shodhpith International Multidisciplinary Research Journal, 1(4), 44–52. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr

Hakikat Ali. “A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR.” Shodhpith International Multidisciplinary Research Journal, vol. 1, no. 4, 2025, pp. 44–52. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr

Hakikat Ali. “A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR.” Shodhpith International Multidisciplinary Research Journal 1, no. 4 (2025): 44–52. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr

Hakikat Ali (2025) ‘A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR’, Shodhpith International Multidisciplinary Research Journal, 1(4), pp. 44–52. Available at: https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr.

Hakikat Ali, “A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR,” Shodhpith International Multidisciplinary Research Journal, vol. 1, no. 4, pp. 44–52, 2025. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr.

Hakikat Ali. A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR. Shodhpith International Multidisciplinary Research Journal. 2025;1(4):44–52. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr.

Hakikat Ali. A Study on Retail Services Quality in Organized and Unoganized Retail Stores with Reference to Delhi & NCR. Shodhpith International Multidisciplinary Research Journal 2025, 1 (4), 44–52. https://www.shodhpith.com/article/simrj14ja25006/a-study-on-retail-services-quality-in-organized-and-unoganized-retail-stores-with-reference-to-delhi-ncr.

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Published12 Jul 2025
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